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Brand Conference The Brand Trust Future Circle many thanks to all participants. Find the Best-Of Video » here
Books The English translation of the successful German book "Was Marken unwiderstehlich macht" by Klaus-Dieter Koch » go to book 
Brand Trust Insights
Brand Trust-experts reporting about top topics concerning brands & business

9. Brand Trust Future Circle

Michael Sandel: "Companies play an important role in fostering a fair society"

28 October 2013 – It is high time for a public discourse on the truly important social issues, says US star philosopher Michael Sandel. We conducted a brief interview with him during our conference Brand Trust Future Circle » more

9. Brand Trust Future Circle

Brand inspirations for the future – we are celebrating with a one-of-a-kind conference
14 August 2013 – Brand Trust is turning ten years old, and we are celebrating in a special way: with a unique brand conference loaded with high-caliber speakers » more

Brand Analysis

How strong is the brand Nespresso?
10 August 2013 – Nespresso is getting some competition: Senseo and Mondelez are about to stage a dramatic entry into the coffee capsule market. Will the brand Nespresso withstand this attack? » more
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