No advertising!
No Design!
No agency!
No evaluation!
We are a management consultancy focused on the practical aspect – not an agency.
Time and again we are asked if we also carry out marketing and design projects – things like developing a new corporate identity or a marketing campaign.No, we don’t do that.
We concentrate on management consulting for companies and corporations on all aspects of branding and brand strategies. We leave the marketing to the communications, design and advertising professionals. This strict separation has one essential advantage: Brand:Trust advice and strategies are always objective and independent. There is no "hidden agenda". Our neutrality and independence of all marketing service providers is crucial for a focused, goal-oriented cooperation.
We also do not evaluate brands. After all, consultants should not evaluate their own work and evaluators should not consult. We concentrate on providing the best possible consulting services, so the brands of our clients can get the best possible rating in the international brand rating standard ISO-Norm 10668.
We want to do very little, but do it better than anyone else. .